How to Sell Text Link Ads
The days when the only option was to advertise in print, television or radio have long gone. Now the WWW has become the most popular place to advertise. But if the ads placed in traditional/old media are easy to spot, because they are labeled in print, run during commercials on TV and generally are mentioned as sponsors, if not
openly portrayed as ads over the radio. It is not quite as simple in the Internet.
In the world of search engines, where links are as important as votes in the Elections and are at the same time indicators of your rankings at the engines, it becomes very important to make the right decision when you are ready to sell text link ads. Hundreds of satisfied clients buy text link ads that allow them to be
ahead of the competition in all of the major search engines.
There are certain things to consider before setting off to sell text link ads. First of all you should decide on your budget once you have decided to manage your own links. There are a number of companies on the web that offer custom proposals for available links and they make sure that your link campaign is workable after you sell text link ads to them.
A number of companies will worry about choosing, placing, tracking and rotating text links once you sell text link ads to them. For a small percentage of your budget allocated for that purpose, they will handle all aspects of your text link campaign including choosing quality, good links that will build up a solid profile for you.
To ensure maximum benefits when you sell text link ads, you should sell links that target search terms that make sense. It means that you don’t necessarily need to always target the biggest keyword in your industry, sometimes its is best to target keywords that are within reach, convert a high percentage of search visits, and
match the optimization strategy on your website. There are again a number of companies that will help you to sell text link ads and target terms that make sense. They’ll help you decide the best strategy, and can even help with ensuring your site is optimized to allow your text links to work best for you.
If you are about to sell text link ads find out how they are priced. Usually they are priced based on an evaluation of all available metrics for the website on which the link will appear. Those metrics include domain age, backlinks, indexed pages, internal and external links to and from the page, link location, and others. However it is all about bargaining and therefore prices for links even with similar metrics can be different.
You decided to sell text link ads from your chosen company, then don’t forget to also Indicate for how long the client has to wait for his ad to be placed, For most companies it usually takes 1-3 business days, but the time for ad placement can vary. Many publishers can place ads almost immediately, while others require time
to accept and place the link manually, which in some cases can take up to a week.